Jump aboard the National Motorsport Week Bandwagon
The two leading bodies in UK motor sport are encouraging all involved to maximise the full potential of National Motorsport Week.
Established by the Motor Sports Association (MSA) and Motorsport Industry Association (MIA), this year’s National Motorsport Week runs from 30 June to 8 July – a high profile period for the sport featuring both the Goodwood Festival of Speed and Santander British Grand Prix.
“We want everyone involved in motor sport to get right behind this initiative,” said Colin Hilton, Chief Executive of the MSA, governing body of UK motor sport. “National Motorsport Week provides us all with a great opportunity to celebrate our past and present successes as well as encouraging more people to get involved. We set the ball rolling last year when all eight of our UK-based F1 teams opened their doors to the public, venues throughout the country organised special activities and a number of our motor clubs set up novice taster events for newcomers. This year we would like to see an even larger number of organisations taking advantage of what is the perfect promotional period whether it’s to spread awareness, generate business or highlight on-going success.”
The history books show that British drivers and teams have dominated all areas of the sport. Jenson Button’s latest victory for McLaren in the opening round of this year’s FIA Formula One World Championship is just the pinnacle of a world leading industry that includes more than 4,000 technology-focused companies providing close to 40,000 highly skilled jobs with an annual turn-over of £6 billion, the majority of which is from exports.
“Whether it’s high-tech F1 teams winning grands prix, dedicated experts restoring historic racing cars or engineering companies producing state-of-the-art components, the UK motor sport industry is booming,” reports Chris Aylett, CEO at the MIA. “National Motor Sport Week provides all these stakeholders with a perfect opportunity to do something really special. It could be the UK’s premier F1 and WRC teams organising open days, race teams inviting local schools and media into their workshops or some of the many engineering specialist companies setting up special factory tours. From all angles motor sport is a huge UK success story and National Motorsport Week exists not only for all involved to publicise their fabulous achievements but also the perfect shop window to attract a new generation of young engineers and entrepreneurs.”
To assist and encourage all areas of motor sport – teams, venues, clubs, manufacturers, events, suppliers and series organisers – to maximise the many opportunities presented by a highly visible National Motorsport Week, the MIA and MSA have prepared a comprehensive Contributors’ Toolkit which is available to download here. The relaunched site also includes tips on how to get involved, official National Motorsport Week logos and will feature a full listing of all events being organised during the period.
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